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Our one-stop site covers everything you need to know about adverts aimed at children on TV, radio, print and the internet.
Today advertisers spend million of pounds on increasingly sophisticated adverts designed to make their products appear desirable to kids. On this site we take an expert look at the methods the ad industry uses to try and achieve that all-important 'nag factor' - from cleverly-targeted text messages, to the kind of 'hidden' advertising that links the products children see on TV with what's on offer at the supermarket. We also go back in time to investigate the history of children and advertising to see what's changed down the years - and what has stayed the same.
KidsAndAdvertsing also offers a practical guide for parents worried about the impact of advertising on their children. We look at the dangers that psychologists and scientists claim advertising can hold, before detailing 'how to' methods modern parents can use to educate children about advertising.
As our website is written by those who have experience on the subject, you can be sure that each feature is interesting, relevant and packed full of useful facts. If you've searched the site and still have questions, please don't hesitate to contact us using the link below.
We really want to help spread the word and if you can help by linking to KidsandAdvertising then we really appreciate your help.
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KidsandAdvertising.co.uk - information on adverts aimed at children
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Our one-stop site covers everything you need to know about adverts aimed at children on TV, radio, print and the internet.
Today advertisers spend million of pounds on increasingly sophisticated adverts designed to make their products appear desirable to kids. On this site we take an expert look at the methods the ad industry uses to try and achieve that all-important 'nag factor' - from cleverly-targeted text messages, to the kind of 'hidden' advertising that links the products children see on TV with what's on offer at the supermarket. We also go back in time to investigate the history of children and advertising to see what's changed down the years - and what has stayed the same.
KidsAndAdvertsing also offers a practical guide for parents worried about the impact of advertising on their children. We look at the dangers that psychologists and scientists claim advertising can hold, before detailing 'how to' methods modern parents can use to educate children about advertising.
As our website is written by those who have experience on the subject, you can be sure that each feature is interesting, relevant and packed full of useful facts. If you've searched the site and still have questions, please don't hesitate to contact us using the link below.
If you have any questions please let us know.
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