Advertising & Kids...
Below are our articles on the subject of Advertising & Kids. If you can't see what you are looking for our other categories are displayed on the left under 'Our Quick Links'...
Banned Children's Adverts
Since the dawn of the modern mass-media era, the ethics of advertising to children has always been a controversial subject. On the one hand the advertising lobby…...
How Advertising to Kids is Regulated
From billboard ads for soft drinks to the emerging use of the internet and mobile phones to send marketing messages, advertisers have more ways to reach children…...
How Kids Respond to Adverts
Children today face growing up in one of the most media-saturated periods of history. From the cradle many will be watching television, while by the time they can…...
Is it Ethical to Aim Advertising at Children?
These days it's natural that parents are concerned by the sheer amount of advertising that children are exposed to on a daily basis. After all, social scientists say…...
The History of Kids and Advertising
In 1477 William Caxton created what many experts argue was the UK's first ever advert, little did he know he was kick-starting a multi-million pound industry that…...
Why Advertisers Target Children
According to research children in the UK see around 10,000 television commercials every year. Though many advertisers claim that they advertise to reach parents…...
